Timothy de Waal Malefyt

Gabelli School of Business, Fordham University, United States of America

Timothy de Waal Malefyt (PhD anthropology, Brown) is a clinical professor of marketing at Gabelli School of Business, Fordham University. Previously, he held executive positions as VP, director of consumer insights at BBDO and D’Arcy advertising agencies, where he used cultural approaches to develop brand strategies and consumer insights for corporate clients.